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This is a podcast that provides insights into what makes a great mobile game and all the latest trends from the $50 billion mobile games industry. Jon Jordan: Hello, and welcome to The Mobile GameDev Playbook podcast. Join us as we uncover the latest trends in mobile game design. This podcast is brought to you in association with GameRefinery. Intro: Welcome to the Mobile GameDev Playbook.

Google Podcasts Topics we will cover in this episode:Ģ. RPG player preferences across markets – motivation, demographics and more.

We’re available on all major podcast platforms – if you enjoy the episode remember to hit subscribe! In this role, he not only drives the B2B marketing strategy for the region but also global gaming marketing initiatives for Facebook with the Genre and Great Games report being one of them.

GameRefinery’s VP of Games Joel Julkunen joins host Jon Jordan along with special guest Deon Moh, Gaming Marketing Lead for APAC at Facebook. We’ll also be exploring the winning features common to the most popular RPGs and how game developers can build games that their fans will genuinely love. We’re joined by Facebook Gaming to explore the differences and similarities in RPG design across the four main markets as well as what RPG fans are looking for in their games.

With a specific eye on RPG’s, the podcast takes an in-depth look at genre fulfilment, community, monetisation and ad preferences for RPG’s. Titled ‘Genre and great games – Understanding Audiences and Designing Better Mobile Games’, the report provides valuable genre-level insight across mobile games in the US, UK, South Korea and Japan. Drawing from insights gained from Facebook and GameRefinery’s brand new report on mobile gaming genres, this episode of the Mobile GameDev Playbook delves into the popular RPG Genre.